PAUL DAFFEY — STORIES ON FILM
Business cards · notes for the printer

FILES
  pd-business-card-front-cream-PRINT.pdf      front, on cream
  pd-business-card-front-charcoal-PRINT.pdf   front, on charcoal
  pd-business-card-back-cream-PRINT.pdf       back, on cream
  pd-business-card-back-charcoal-PRINT.pdf    back, on charcoal

  Choose one front and one back. Any pairing works; cream front with a
  charcoal back is the recommended combination.

SPECIFICATION
  Trim size ......... 90 × 55 mm (standard Australian)
  Document size ..... 96 × 61 mm — 3 mm bleed on all four sides
  Safe area ......... all text sits at least 5 mm inside the trim
  Colour ............ supplied as RGB vector; convert to CMYK on your
                      profile, or match to the values below
  Fonts ............. none required — all type is converted to outlines
  Images ............ none — the artwork is 100% vector, so it will hold
                      at any size or resolution

COLOUR VALUES
  Ochre       #C2772C   CMYK 0 · 39 · 77 · 24
  Cream       #FBF6EC   CMYK 0 · 2 · 6 · 2
  Charcoal    #2B2723   CMYK 0 · 9 · 19 · 83
                        For the solid charcoal card, please use a rich black
                        (approx. C60 M50 Y50 K85) rather than flat K100, so
                        the large area doesn't look washed out.

  CMYK values are a straight conversion — please match them to the hex
  values on your own profile and send a proof before the run.

  NOTE: the logo has a fine cut between the P and the D. Please don't let
  trapping or ink spread close it up — check it on the proof.

RECOMMENDED STOCK
  350–400 gsm uncoated or lightly textured stock suits this brand better
  than gloss. A soft-touch matt laminate also works well on the charcoal
  side. Avoid high-gloss.

PREVIEWS
  The "Preview (with guides)" folder shows the same artwork with the trim
  line (red) and safe area (blue) marked. Those guides are for reference
  only — they are NOT in the print PDFs.

CHECK BEFORE PRINTING
  The contact details were taken from pdstoriesonfilm.com.au:
      0417 160 911 · info@pdstoriesonfilm.com.au · pdstoriesonfilm.com.au
  Please confirm these are correct and current before committing to a run.
